BBC sees danager of losing young viewers distracted by devices
This article is about the BBC trying to think of schemes to get the younger audiences interested in content on the TV instead of their mobile phones. The BBC believe that their main threat isnt online streaming sites such as netflix but the device mostly associated with their younger audiences.The way they are dealing with that decline of younger audiences watching TV on the television, is by having a 'sign in' on iplayer, this would allow them to see what the youger audiences are interested in. North said the BBC is working hard to understand changing mobile viewing habits, and the impact of social networking on what, when and how people watch the broadcaster’s shows. But he said the television in the corner of the living room still has an important role even in the OTT world.
- Netflix is not a threat to TV
- biggest growth being iPlayer
- we understand as entertainment today
- when and how people watch the broadcaster’s shows
I think that the mobile phones and the evaluation of technology in general is threat to traditional sources of media. Personally i spend more time on my phone than on watching TV, anything i do need to watch is done through my mobile phone or other devices, suggesting that we as a society has outgrown the traditional television and look for alternatives of watching broadcasting shows.
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