Wednesday, 16 September 2015

New and Digital Media (WEEK 1)

Apple Products article




http://www.theguardian.com/technology/2015/sep/09/apple-iphone-6s-event-launch-key-points-live

This is an article based on the Apple launch event in San Francisco, where they talked about the new apple products being launched this September. Apple announced the ipad pro being larger then the average ipad with the a screen of 12.9 inches, it is said to be 1.8 times faster then the latest ipad,it is said to have a stating price of $799 for 32GB to $1079 for 129GB. the ipad pro is compatible with the apple pencil which is $99 which is a powered device that needs researching. They also talked about the iphone 6s and the features that apple consumers would expect such as 3D touch (which is sensitive to touch to command the phone to do different things) and the upgrades on the apple tv such as voice searches an applestore and touch surface remote.

Statical info

  • 12.9 inch screen
  • 1.8 times faster
  • $799-1079
  • 32GB-129GB
  • 3D touch for iphone 6s
  • release date 25th september
  • pre order date 12th september 
This article just comes to show the development of technology which can have its positives and negatives. I think having a voice commanded TV would make people lazy and the value/ struggle of remote would be forgotten. However the advance in technology and the new and unique ideas that apple are presenting can motivate competitive markets to get innovating which would lead to a further advance in technology as a result making the consumers lives easier. Furthermore the release date is very well planned out as it is close to Christmas which would mean that the demand for those apple products would increase, in addition the autumn is when most new apple products are released therefore staying true to their brand.





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