New And Digital Media (WEEK 3)

Universal internet access to combat poverty 

http://www.telegraph.co.uk/technology/mark-zuckerberg/11893994/Mark-Zuckerberg-calls-for-universal-internet-access-to-combat-poverty.html
This article is about Mark Zukerbergs the co founder of Facebook opinion on the importance of the internet. He said that there should be global access to the internet by 2020, in order to create a united world where we can all understand each other.  He described this objective as a 'to do list for the people of the planet' and pitched to the United Nations, "a like or a post wont stop tanks or bullets, but when people are connected we have a chance to build a common global community" this highlights the importance of the internet, which allows people to communicate worldwide aswell as give people the will to stand up for what they believe in. This newspapers expresses the importance of the internet for social change.

• global access to the internet by 2020
• objective as a 'to do list for the people of the planet'
• wont stop bullets or tanks, but has a chance of building a common global community 
• an affective way to combat the UNs newly adopted agenda of global illness.

In my opinion this is an effect way to get people communicating globally, and may help people stand up for what they believe in as the internet is desensitised. Also because they can see issues of other people from different countries it may help them empathies with them as a result connecting the world. However I don't think the having access to the internet is the most effective way to deal with poverty, because people will need homes and food before they can start paying broadband bills.

Audience and Institutions

Influences of new and digital media;

News consumption in the UK:

• 95% of adults follow the news in the uk, TV is the most used source to access news which decreased from 78% to 75%  since 2013.
• There has been a growth on those who used the internet or apps to access news from 32% to 41%since last year.
• this is mostly evident in 16-34 year olds, where the use of internet and apps has lead to an increase from 43% to 60% in 2014
• people who thought that BBC1 was the most important source of news decreased from 34% in 2013 to 28%in 2014
• increase in those who use website and apps for news 21% in 2014 VS 14% in 2013

TV news consumption:

• an average adult watches 115 hours of news (it was the same in 2013)
• 16-24 year olds watch 27 hours of news in the same period
• 55+ year olds consume 196 hours in the same period
• 64% for BBC 1 + BBC2
• a further 12% for BBC NEWS

Attitudes towards different types of news:

• adults when asked what they considered news; 53% said crime, 53% for world wide current affairs, 51% uk current affairs, 49% for uk politics, 45% for weather.
• 16-24 consider crime sports technology and science as news.
• over 55s general world news, uk and regional current affairs

Reasons to follow the news:

• to find out "what is going on in the world" 58%
• "whats going on across the UK" 56%
• "whats going on in the local area" 49%
• "whats going on in respective nations" 46%
• "its important to keep informed" 42%

An institution that has benefited from changes in new and digital media:

Google is a multinational technology company specializing in internet related services and products. its a free service that makes its money through online advertising, and the blame for industries like the music and newspaper industries hitting a decline.As of September 2013, Google operates 70 offices in more than 40 countries. Google's Internet business was responsible for $10.8 billion of  this  total,  with  an  increase in the number of users' clicks on advertisements  In October 2014, according the  Interbrand ranking, Google was the second most valuable brand in the world (behind apple) with a valuation of $107.4 billion, however A Millward Brown report from the same year puts the Google brand  ahead of  Apple's at  number 1. 

An institution that has suffered from changes in new and digital media:

Only 49% of the people who consume news do it because they want to know what is going on in their local area, which means that more than 50% dont care about local news which means that local newspapers such as the ealing gazette has suffered. New and digital media can be blamed because people who use newspapers to find out news in general is decline, which means that bigger industries can afford to put the distribution of their newspapers on apps or online (the people who use appes/internet for the news increased by 11% in one year), which means local newspapers who don't have the budget would be hit harder.

Who has benefited the most for the changes new and digital media has had on the news industry, audiences or institutions?

Figures show that adults watched an average of 115 hours of news and TV in 2013 and the same with the year before. The majority was 64% on BBC One or BBC Two news channel. However, 16-24 year old's only consumed 27 hours of news on TV, compared to 196 hours for those ages 55 plus. Furthermore, missing one your programmes is not a major problem, as it is available on the BBC iplayer and the other mainstream channels have similar devices. In addition, if people want to show the world their videos to the film, they are able to make a You Tube account and upload it onto there.
Additionally, availability of interactive features are social networking sites such as Fcaebook, Twitter and internet blogs, Also Skype which allows you to make long distance calls, video calls and emails. This benefits the audience, as it allows them to interact with people out of the country and in their society. They can engage in what is happening all over the world e.g by looking at news on social networking sites etc. Also , new developments include the hybrid television where social networking sites, emails and the internet are accessible on your TV screen, so whatever you want to watch or do online, can be done on your TV.  Moreover, on demand means music, feature films and television and all the content of the internet are available on a laptop with wi-fi, again having a hige advantage on the audiences.

The music industry along with film and newspaper has suffered due to the development of new and digital media. the music industry started hitting a decline from 2005/06 due to the development of online access to music such as YouTube. this way people dont feel the need to but the music inorder to listen to it when youtube lets them access and download them for free. According to the 'global recorded music industry revenue', the music imdustry declined from being worth $37billion in 1997 to being worth only $15billion in 2014.

The most common form of watching news is by TV. For example 95%  of adults say they use the TV a as source of news. There is a growth in the number of those who use any internet apps for news, with over four in ten (41%) doing so this year, compared to a third (37%) last year and over a quarter (28%) of those who consume in the UK named BBC, compared to over one-third (34%) in 2013. Also, since 2013, there has been an increase in the number of people starting a website/app as their most important news source.

In conclusions, the institution that has benefited from the changes in new and digital media as well as audiences is Google. This is due to the fact that more people now have greater access to the internet e.g by using their phones etc. and it is much easier for audiences to reach a variety of information. This means that Google has more viewers - becoming more known globally.

New and digital media week 2 (ii)

Social media is harming the mental health of teenagers. The state has to act

http://www.theguardian.com/commentisfree/2015/sep/16/social-media-mental-health-teenagers-government-pshe-lessons

 

Social  networking sites have had huge pressures on teenagers these days. Teenagers are constantly on them and are addicted to it. A study showed that teenagers who engage in social media during the night could be damaging their sleep and increasing their risk of anxiety and depression. It also said that teenager spoke about how they had to be available 24/7, resulting in anxiety if they do not respond to texts or posts immediately. They are so emotionally addicted to these sites that if they wake up during the middle of the night, they will log on, to make sure they don't miss out on anything, Its becoming more and more obvious how the pressures of social media is disprportionatley affecting teenage girls.

• Teenagers need 9.5 hours of sleep each night but on average receive only 7.5 hours. 
• Children younger than 15 year olds are addicted   
• Girls are more likely to seek comfort on social media when worried rather than someone in person 
• Girls stress twice as more than boys a week 
• A lack of sleep can make teenagers tires, irritable, depresses and more liekly to catch colds, flu and gastroenteritis.  

In my opinion, i think that teenagers are becoming extremely addicted to these social networking sites as i always see students and children on their phones taking selfies or checking the newest updates and messages on their phones, Some even stay up really late at night just by being on their phones. A phone should only really be used for calls and texts for emergency's or contacting family/friends/people for needed things.

New and Digital media Week 2(i)

Amazon launches gaming and 4K streaming Fire TV update

http://www.theguardian.com/technology/2015/sep/17/amazon-launches-gaming-4k-streaming-fire-tv-update

Amazon has moved into the 4K content with a new fire TV box and ultra-high definition content through its video streaming service. They claim that this has been the best selling box on the market in the UK and Germany, beating Apple. Also, the new Fire TV is 75% faster and handles 4K content; it has a more efficient compression system for full HD content which allows many users to stream 1080p video even with poor connection. Furthermore, the company had released a new games controller with headphones and voice search support, claiming to have the largest games library of any media streaming service with over 3,000 apps, games and channels available through the amazon apps store.

• Connection speeds of at least 15Mbps will be requires for 4K content. 
• Ultra-HD content
• The new Fire TV costs £79.99

The box has instruction videos and Amzaon's built in live person tech support called MayDay, which guides users through features and settings via the phone and with a remote control.
In my opinion, i argue that amazons new Fire TV is very useful as it allows consumers even with poor connection to watch movies or games in ultra-HD content. Its so annoying having to watch them in poor quality with poor connection and so this new TV solves all our problems. However, it only allows the audieces to watch content from the amazon app and so movies or games which you really want to watch may not be in their store. But overall, it is a good invention to sell.

The Impact Of Google

1) why has google led to the decline of the newspaper industry?
The internet allows newspapers to be streamed on the internet for free, therefore people may prefer to read the newspapers on the internet rather than buying the actual newspaper. Furthermore having newspaper on the internet would lead to up to date news allowing the public to keep up with the would as events are happening. in addition because the internet is accessible anywhere (eg on the phone ect.) it is more convenient therefore people prefer reading the newsapaper on the internet rather than buying the actual newspaper.

2)Do you personally think that google is to blame for newspapers closing and journalists losing their job? why?
No I dont think google is to blame because google is not the internet. However i dont think the internet is to blame, i think it is us as a society evolving and i think the newspaper industry should come up with schemes hat would help them evolve with the rest of society or they will continue to go out of business. in conclusion google isn't to blame but the newspaper industries lack of strategical thinking .

3)read the comments below pick one comment you agree with and one comment you disagree with.

Disagree
this person thinks that the everything on the internet should cost something in order to compensate creators I agree with him to some extent because most creators don't get credited for their work as a result don't get as much as they should because of how accessible the internet is. However the reason the internet is so successful is because it is free allowing anyone no matter the financial state to have access to it making everybody equal, and if the internet start charging for everything this would cause a divide between the middle class and the working class as a result making eveything on the internet more conservative, this means that the internet wouldn't be able to show a broad range of opinions which in the long run can effect the society politically.

New and Digital media (WEEK1i)

http://www.theguardian.com/technology/2015/sep/16/facebook-dislike-new-buttons

the founder of Facebook said that not every moment is a good moment so in order for people to express empathy he is introducing something similar to the dislike button. This article is based on Facebooks introducing a dislike button and then 12 other buttons that the public think facebook should introduce. some of them include some sarcastic buttons eg "your baby looks like all the other babies" and talking about in which content the public would use it for this example is used so that, the newly parents are not mislead, therefore used to suggest not being miss led.

• "i give it a year" the most voted by the public for newly weds or people in a new relationship.
• working on the dislike button 
• has been requested since Facebooks first launch
• its to express empathy 

In my opinion this is a good idea in some content for example when someones posting something about a tragedy it may be awkward for a person to like a post about a death or a tragedy, therefore from an empathy aspect it is a good idea. meanwhile the social media is full of hate and this may just increase the hate going around which may lead to further problems such as cyber bulling. 

New and Digital Media (WEEK 1)

Apple Products article

http://www.theguardian.com/technology/2015/sep/09/apple-iphone-6s-event-launch-key-points-live

This is an article based on the Apple launch event in San Francisco, where they talked about the new apple products being launched this September. Apple announced the ipad pro being larger then the average ipad with the a screen of 12.9 inches, it is said to be 1.8 times faster then the latest ipad,it is said to have a stating price of $799 for 32GB to $1079 for 129GB. the ipad pro is compatible with the apple pencil which is $99 which is a powered device that needs researching. They also talked about the iphone 6s and the features that apple consumers would expect such as 3D touch (which is sensitive to touch to command the phone to do different things) and the upgrades on the apple tv such as voice searches an applestore and touch surface remote.

Statical info

• 12.9 inch screen
• 1.8 times faster
• $799-1079
• 32GB-129GB
• 3D touch for iphone 6s
• release date 25th september
• pre order date 12th september 

This article just comes to show the development of technology which can have its positives and negatives. I think having a voice commanded TV would make people lazy and the value/ struggle of remote would be forgotten. However the advance in technology and the new and unique ideas that apple are presenting can motivate competitive markets to get innovating which would lead to a further advance in technology as a result making the consumers lives easier. Furthermore the release date is very well planned out as it is close to Christmas which would mean that the demand for those apple products would increase, in addition the autumn is when most new apple products are released therefore staying true to their brand.